Privacy Policy

Last Updated: June 29, 2026

The J Effect ("we," "our," or "us") respects your privacy and is committed to protecting your personal data. This privacy policy will inform you as to how we look after your personal data when you visit our website at thejeffect.com (the "Site"), regardless of where you visit it from, and tell you about your privacy rights.

1. Information We Collect

We may collect, use, store, and transfer different kinds of personal data about you which we have grouped together as follows:

• Identity Data: includes first name, last name, username or similar identifier.
• Contact Data: includes billing address, delivery address, email address, and telephone numbers.
• Financial Data: includes payment card details. We do not store your payment card information on our servers. All payment processing is handled securely by our third-party payment processor, Stripe, Inc. Please review Stripe's Privacy Policy for details on how they handle your financial data.
• Transaction Data: includes details about payments to and from you and other details of products you have purchased from us.
• Technical Data: includes internet protocol (IP) address, browser type and version, time zone setting, browser plug-in types and versions, operating system, and other technology on the devices you use to access this Site.
• Usage Data: includes information about how you use our Site and products.
• Marketing Data: includes your preferences in receiving marketing from us and your communication preferences.

2. How We Collect Your Data

We collect data through the following methods:

• Direct interactions: When you create an account, place an order, subscribe to our newsletter, submit a contact form, or correspond with us.
• Automated technologies: As you interact with our Site, we may automatically collect Technical Data about your equipment, browsing actions, and patterns using cookies, server logs, and other similar technologies.
• Third-party sources: We may receive data from payment processors (Stripe), analytics providers, and advertising networks.

3. How We Use Your Data

We will only use your personal data when the law allows us to. Most commonly, we will use your personal data in the following circumstances:

• To process and fulfill your orders, including shipping and payment processing via Stripe.
• To manage your account and provide customer support.
• To send you order confirmations, shipping updates, and other transactional communications.
• To send you marketing communications (only with your consent, and you may opt out at any time).
• To improve our Site, products, and services.
• To comply with legal obligations.

4. Cookies & Tracking Technologies

Our Site uses cookies and similar tracking technologies to enhance your experience. Cookies are small text files placed on your device that help us analyze site traffic and customize content.

• Essential cookies: Required for the Site to function properly (e.g., shopping cart, authentication).
• Analytics cookies: Help us understand how visitors interact with the Site.
• Marketing cookies: Used to deliver relevant advertisements and track campaign effectiveness.

You can control cookies through your browser settings. Disabling certain cookies may limit your ability to use some features of the Site.

5. Third-Party Services

We share your data with the following third-party service providers who process it on our behalf:

• Stripe, Inc. — Payment processing. Stripe collects and processes your payment information securely under PCI-DSS Level 1 compliance. See Stripe's Privacy Policy.
• Shipping carriers (USPS, UPS) — Order fulfillment and delivery.
• Email service providers — Transactional and marketing emails.

We do not sell your personal data to third parties.

6. Data Security

We have implemented appropriate technical and organizational security measures to prevent your personal data from being accidentally lost, used, or accessed in an unauthorized way, altered, or disclosed. All payment transactions are encrypted and processed securely by Stripe using industry-standard SSL/TLS encryption.

7. Data Retention

We will retain your personal data only for as long as necessary to fulfill the purposes we collected it for, including to satisfy any legal, accounting, or reporting requirements. Order data is retained for a minimum of 7 years for tax and accounting purposes.

8. Your Legal Rights

Depending on your jurisdiction, you may have the following rights regarding your personal data:

• The right to access your personal data.
• The right to request correction of inaccurate data.
• The right to request erasure of your data.
• The right to object to or restrict processing of your data.
• The right to data portability.
• The right to withdraw consent at any time (where processing is based on consent).

To exercise any of these rights, please contact us at hello@thejeffect.com. We will respond to your request within 30 days.

9. U.S. State Privacy Rights

California (CPRA/CCPA): If you are a California resident, you have rights under the California Privacy Rights Act (CPRA), including the right to know what personal information we collect, the right to request deletion, the right to correct inaccurate data, the right to limit use and disclosure of sensitive personal information, and the right to opt out of the sale or sharing of personal information. We do not sell or share your personal information as defined under the CPRA.

Virginia, Colorado, Connecticut, and other states: Residents of states with comprehensive privacy laws (including the Virginia VCDPA, Colorado CPA, Connecticut CTDPA, and similar laws) have similar rights to access, delete, correct, and opt out of targeted advertising. To exercise your rights, contact us at hello@thejeffect.com.

If you are not satisfied with our response to your privacy request, you have the right to appeal. Contact us and we will review your appeal within 45 days.

10. International Customers (GDPR)

If you are located in the European Economic Area (EEA), United Kingdom, or Australia, you may have additional rights under applicable data protection laws, including the General Data Protection Regulation (GDPR). Our legal basis for processing your personal data includes performance of a contract (order fulfillment), legitimate interests (improving our services), and consent (marketing communications). You may exercise your rights by contacting us at hello@thejeffect.com.

11. Children's Privacy

Our Site is not intended for children under the age of 16. We do not knowingly collect personal data from children under 16. If you believe we have collected data from a child under 16, please contact us immediately and we will promptly delete the information.

12. Do Not Sell or Share My Personal Information

We do not sell your personal information. We do not share your personal information for cross-context behavioral advertising. If you wish to submit a "Do Not Sell or Share" request, you may contact us at hello@thejeffect.com at any time.

13. Changes to This Policy

We may update this Privacy Policy from time to time. We will notify you of any material changes by posting the new Privacy Policy on this page and updating the "Last Updated" date. We encourage you to review this page periodically.

14. Contact Us

If you have any questions about this Privacy Policy, please contact us:

• Email: hello@thejeffect.com
• Website: thejeffect.com/contact